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FOR IMMEDIATE
RELEASE
VoIP Can Provide Savings
For Hotels.
BY CHRISTOPHER OSTROWSKI
TOMAH, WI-February 7, 2006-Scitec, Recently
stigmatized as being too expensive for everyday
hotel use, voice over Internet protocol
(VoIP) phones might finally be ready to
buck that stereotype and take the lodging
market by storm. And evidence of this change
can be seen at none other than an economy
hotel here that is now benefiting significantly
from a freshly installed VoIP system.
The hotel, the 60-room Microtel
Inn & Suites Tomah, was newly built
in the summer of 2005. But rather than installing
a traditional analog telephone system during
the project, the owner of the property,
Griff Properties, chose to go the VoIP route
with CATV cabling and a T-1 line that could
provide the hotel with not only phone service,
but also wired and wireless high-speed Internet
access. The cost difference was significant.
"We saved about $20,000
on the initial VoIP installation cost when
compared to putting in an analog system
and a separate wireless Internet system
in the building," said Mike Griffin,
president of Griff Properties.
But the cost savings for Griff
Properties won't end there, Griffin said,
because the hotel flies the Microtel flag
and, consequently, must offer free local
and long-distance domestic phone calls and
free HSIA to guests. Griffin said that policy,
which went into effect a little more than
a year ago at Microtel, can be expensive
for owners and sent him searching for a
VoIP solution for his to-be-built hotel
last year.
In the end, Griffin chose Scitec
as his hotel's VoIP solution provider. Scitec
then proceeded to install its 2000PDV IP
Server at the property, which manages VoIP
voice calls, wired and wireless HSIA and
IP video camera surveillance. Griffin added
that 75 Grandstream Networks Inc. VoIP phones
were also installed throughout the hotel.
"The IP Server allowed
us to bring in one T1 line, which gives
us broadband, which in turn allows us to
have telephone and Internet traffic on one
line," Griffin explained. "Without
the server and VoIP system, we would have
had to install data and voice lines. Through
the use of VoIP we were also able to eliminate
the use of a long distance carrier that
we would have had to pay monthly service
fees to."
Griffin further pointed out
that since guests are allowed to make free
domestic long-distance calls at his property,
using a long-distance carrier would have
cost the hotel thousands of dollars a year,
with no return on investment to show for
it.
With the VoIP system, Scitec
simply charges Griff Properties less than
1 cent per call for a long-distance connection.
"Right now, we feel like
we're saving $8,000 to $10,000 a year on
our long-distance bill," Griffin said.
"Some other Microtel owners are retrofitting
their properties for VoIP and others are
simply buying long-distance minutes in bulk.
I just thought VoIP would end up being the
standard down the road anyway."
After the phones were purchased-
at a price of $75 a phone- Scitec set up
the network over the course of three days,
Griffin said. "Each phone is a separate
computer, so each one has to be put on the
database and there also needs to be an IP
address for each phone," he said, adding
that because everything was installed as
part of a new construction project, the
process was ultimately easier.
But Scitec also provides a
VoIP solution, called VoIP-In-A-Box, that
makes it easier for current hotels to switch
to a VoIP system. The technology allows
hotels to use their existing analog phones,
but, at the same time, redirects long distance
and international calls over the Internet
at low flat monthly rates.
Based on an actual 30-day performance
for a 72-room property, VoIP-In-A-Box can
save a hotel 37.5% on its telecommunications
costs per month, according to Scitec.
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Change In U.S.
Hotel Telecommunications Department
Revenue
|
|
(2000-2003)
|
| Total Telecommunications
Revenue |
-50.3% |
| Local Phone Revenue |
-26.2% |
| Long Distance Phone Revenue
|
-59.3% |
| Other Revenue
(Fax, Internet) |
9.1%
|
| SOURCE: PKF Consulting
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